Privacy Policy

Introduction

At Joyful Ark Studio (“we,” “our,” or “us”), your privacy matters to us. This Privacy Policy applies to our mobile applications, including Selah Color, ASH Blocks, Cottage Color, Zuri’s Color, Merry Color, Barn Color, Fluffy Color, Zendala Color, Chill Color, Faith Color, Cottage Jigsaw, Halloween Jigsaw, Black Joy Jigsaw and Bible Jigsaw (collectively, the “Apps”). It explains what information we collect, how we use it, and the choices available to you when using our Apps.

By continuing to use our Apps, you agree to this Privacy Policy. We are committed to safeguarding your privacy and complying with applicable laws, including the General Data Protection Regulation (GDPR) for users in the European Economic Area (EEA).

1. Information We Collect

We collect different types of information in order to provide and improve our Services, including:

• Personal Information: such as your name, email address, account details, and any information you provide when contacting us or registering an account.
• Device Information: including hardware model, operating system, unique device identifiers, browser type, mobile network information, and IP address.
• Usage Data: details of your interactions with the app, including time spent, pages viewed, in-app activities, crash reports, diagnostics, and performance logs.
• Location Data: if you permit, we may collect approximate location data to improve the functionality of our Services.
• Cookies and Similar Technologies: we may use cookies, SDKs, and tracking technologies to personalize content, remember user preferences, and deliver relevant ads.

2. How We Use Information

We use the information we collect for purposes such as:

• Providing, maintaining, and improving our Services.
• Customizing and personalizing your user experience.
• Developing new features, functionality, and content.
• Monitoring performance, detecting errors, preventing fraud, and ensuring security.
• Communicating with you, including responding to inquiries, sending notifications, and customer support.
• Delivering advertisements, measuring effectiveness, and analyzing campaign performance.
• Conducting research, analytics, and business intelligence.

3. GDPR Compliance (EEA Users)

For users located in the European Economic Area (EEA), we process your personal data in compliance with the General Data Protection Regulation (GDPR). Our legal bases for processing include:

• Consent (Art. 6(1)(a) GDPR).
• Contract performance (Art. 6(1)(b) GDPR).
• Legal obligations (Art. 6(1)(c) GDPR).
• Legitimate interests (Art. 6(1)(f) GDPR).

As an EEA user, you have the following rights under GDPR:

• Right to access your personal data.
• Right to correct inaccurate data.
• Right to request deletion (“right to be forgotten”).
• Right to restrict processing of your data.
• Right to data portability.
• Right to withdraw consent at any time.

If we transfer your data outside the EEA, we will ensure adequate safeguards, such as Standard Contractual Clauses (SCCs) approved by the European Commission.

4. Data Sharing

We do not sell your personal data. We may share your information in the following circumstances:

• With Service Providers: third parties that provide services such as hosting, analytics, customer support, marketing, and payment processing.
• With Advertising Partners: we may share data such as device identifiers and app usage to enable personalized ads.
• For Legal Reasons: if required by law, regulation, legal process, or government request.
• Business Transfers: in the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of the transaction.
• With Your Consent: in cases where you provide explicit permission to share certain data.

5. Data Retention

We retain your information only as long as necessary to provide the Services or to comply with legal obligations.

When data is no longer required, we securely delete or anonymize it.

6. Your Rights and Choices

Depending on your location, you may have certain rights under applicable privacy laws, including:

• Right to Access: request a copy of the data we hold about you.
• Right to Rectification: request corrections to your personal information.
• Right to Deletion: request deletion of your personal information.
• Right to Object: opt out of certain types of processing, including targeted advertising.
• Right to Withdraw Consent: if processing is based on your consent, you may withdraw it at any time.
• Right to Data Portability: request transfer of your personal data to another provider.

7. Data Security

We use technical, administrative, and physical safeguards to protect your data against unauthorized access, alteration, disclosure, or destruction.

Despite our efforts, no system is 100% secure, and we cannot guarantee absolute protection.

8. Children’s Privacy

Our Services are not directed at children under the age of 13 (or the equivalent minimum age in your jurisdiction).

We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected such information, we will take steps to delete it.

9. Service Providers and Partners

To operate and improve our services, we may work with third-party partners. These partners help us with app maintenance, development, data analysis, customer support, marketing, and advertising. Some partners may also assist us in delivering in-app ads.